Finally know what's driving the pipeline.
Someone might click Google but they heard about you at a dinner. Ergo captures that. You can click through to the exact call where a prospect named the source.

Campaigns That Actually Fire
New pipeline
Pain points, buying timeline, ICP segment, and reason for interest extracted automatically from every first call, written into the right CRM fields, triggering the right sequence. No rep tagging. No manual enrichment.
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Re-engagement
Forward-looking signals from old conversations ("we're expanding this in Q4," "revisit in January") surface as personalized reactivation triggers, not generic bumps.
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Don't over-explain the extraction mechanics. The feeling is: your nurture flows were already built. Ergo gives them the data to work. *Campaigns go from carpet-bomb to sniper fire, automatically.
A Direct Line to the Sales Floor
What pain points keep coming up? What objections are killing deals? What competitors keep showing up?
Ergo aggregates it all from real conversations — no rep needs to bubble anything up.
And when a customer mentions they hit 140% of their KPI target, Ergo catches it. That's your case study. That's your homepage quote.
And when a customer mentions they hit 140% of their KPI target, Ergo catches it. That's your case study. That's your homepage quote.
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Marketing finally has a real-time feedback loop from the field.
Ask Ergo Anything
Ergo has read every conversation across the full account history — sales and CS — and can put it to work.
Prospect goals
"What pain points came up most in Q1 discovery calls?"
Drifting monitor
"Pull every time a prospect mentioned [competitor] this quarter"
Competitor mentions
"Find me customer quotes about pipeline visibility for a case study"
Renewal email
"Which channels did prospects self-report hearing about us from this month?"
Account summary
"What are the top objections from deals that went dark in the last 90 days?
Account summary
"Summarize what's resonating with enterprise buyers vs mid-market"
No more 20 minutes of field-filling after a call. No more copy-pasting notes into Salesforce. You finish the call — Ergo handles the rest.
This is where Jacob's reaction to the attribution demo lands:
"This is incredible, and I think this is going to be a big sell, especially to the marketing team."
That's the energy. It's not a dashboard. It's a marketing analyst that's been in every single call.
Every Conversation. Captured. Usable.
Close with this because it reframes the whole page — attribution, campaign data, field intel, Ask Ergo. All of it is only possible because Ergo is listening to and structuring every customer conversation automatically. No rep input. No tagging. No note-taking dependency.
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Marketing finally has a real-time feedback loop from the field.
Reporting built for every team
Every team has questions. Ergo answers them.
Ergo Reporting isn't just for sales. The same conversation layer powers insights across your entire organization. Explore how each team uses it:
Revenue Leaders
See what is happening across the pipeline.
Account Executive
Move deals forward without the admin drag.
Customer Success
Catch churn signals before they become churn.
Coaching & Enablement
Turn conversation data into rep development.
Marketing
Find out which messages are actually resonating.
Product Team
Let customer conversations drive your roadmap.
Give your sales team their Sundays back
Join teams who have automated their revenue stack with Ergo.